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Haagen Dazs and the New Math

5For the past few months, I’ve been a huge fan of the Haagen Dazs Five product line (especially the vanilla). Seems like a great idea. Narrow your ice cream down to 5 essential ingredients, list them on a nice, white container. And boom, you’ve done it.

Then I looked at the ingredients on the side of a regular Haagen-Dazs pint. I counted up the ingredients. Yeah. Five.

Damn.

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